
A transparent digital signage screen was inserted in the bus shelter to display the normal streetscape before reality was augmented with animated scenes of aliens, robots - and even a giant tentacled monster. Brilliant work, Pepsi!
![]() Technology and great marketing snuggle up once again in this brilliant Pepsi Max digital signage advertising campaign in London, UK. A transparent digital signage screen was inserted in the bus shelter to display the normal streetscape before reality was augmented with animated scenes of aliens, robots - and even a giant tentacled monster. Brilliant work, Pepsi!
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