May was a busy month in our workshops as we finished off some new wayfinding signage for the Champion Lakes Regatta Centre for VenuesWest. Our brief included x6 3-sided triangular totems and x7 two-sided totems displaying information on swimming and access information in the lake environment. In addition we created post and pole signage for Swim Limits and Craft Flow plans. Here are the signs being QC'd (quality checked!) before they left for site. More site photos to come post install.

Champion Lakes Regatta Centre is purpose built for community, state, national and international sport competitions including rowing, canoeing, dragon boating and triathlon events.
It is also a training ground for Australia's Olympic kayaking team and the venue hosted the National Sprint Championships - a qualifying event for Rio2016.

Get in Touch for Wayfinding Advice
Use of wayfinding is becoming more and more popular as councils, government and organisations recognise the importance of efficiently directing people around a space. Especially important in crowded environments,  businesses are realising that there is an equally critical safety aspect to helping people to navigate their way during an emergency. Event organisers and venues have a responsibility to ensure that users of their facility are kept safe - and this is where signage plays its part.

Interactive digital wayfinding signage is also great way to protect and engage guests. Use of modern technology will let users find information and self-explore an area using touchscreens, video walls, digital kiosks or digital wayfinding displays.
 
For more information or inspiration visit our websites - Signs & Lines and Yap!digital - or give us a call on + 61 9 9274 5151 or email admin@signsandlines.com today.
 
We’re ready to start talking! Speak up now about your next project or idea.
 
T + 61 8 9274 5151
E: admin@signsandlines.com
 
Signs & Lines/Yap!digital @ 5 Meliador Way, Midvale, WA 6056

The Importance of Digital Signage Content
When integrating digital signage solutions into your business, you must consider more than just what technology you will be installing.

The success or failure of your digital signage solution is entirely dependent on content. The old adage ''Content is King'' is so true. The consumer doesn't care about the hardware you have installed, or what media player is behind it.

​

Typically a user or viewer of digital signage only cares about what they see on the screen, or touch on the panel, and how this information/content relates to them.

Caution! The Warning Signs of Poor Content
​Beware of the 7 deadly sins of digital signage content. We take a look at the pitfalls and why it is important to avoid them:

1. Static content: Using single still images or slideshows on digital solutions is like pushing your car to work every day. Your content should be moving at all times. Movement catches people's attention and creates engagement. Avoid just using the digital screen like a power-point presentation! Today’s digital signage content management software is simple to use and can create exciting and attention-grabbing chunks of information, constantly catching people's attention.

​2. Outdated content: With a digital screen everything should be relevant to the viewer and fresh, so people don't get bored with the content. Important information should be displayed instantaneously – ie, during the COVID-19 pandemic use the content to help with health messaging, safety messages and important health updates. Content management systems can be delivered from the convenience of your desk so the power to change information is instantaneous. This is true for menu items, stock levels, promotions or the dates of events as well. Real-time news items or Twitter feeds played alongside your content is a value add for customers.
3. Poor layout: Everyone knows the importance of having good graphic designers in charge of your branding. This applies to digital signage content too. Every frame of animation should be well balanced and designed, but this is just the beginning. When you have content moving across the screen at all times it makes the design process that much harder.This is without even taking user interaction into account. This is the essence of motion design, and anyone using digital solutions needs to be aware of how important it is to seek out content creators that know how to make your projects shine.​

​6. Scheduling Content: As with other modern social media technology, the power of the digital message is that it can be scheduled to run many days or weeks in advance. Sales or advertising campaigns can be set up in advance to ensure that the timing synchronises with other campaigns, and is scheduled across some of all of the network. A very powerful tool to the Marketing Department! Using analytics of sales data allows you to increase your sales by having relevant content being updated on all systems by scheduling or in real time. Leave the sales staff to worry about in-store selling, and let the marketeers schedule the promotions and advertising!
7. Local updating: If you have multiple locations set up with digital screens and you are having each location update the information locally, you are missing out. As marketing managers you now have the ability to take control of which promotional material is being displayed at each location from your desk or at home. You can instantly update the systems across the board if you receive new content, or take down outdated content instantly.

Digital Signage Content - Speak to us Today!
 
Digital signage is a great way to engage guests and other users of a your business or venue using modern technology. Allow your customers to engage with information through self-exploration on touchscreens, video walls, digital kiosks or digital wayfinding displays.
 
For more information or inspiration give us a call on + 61 9 9274 5151 or email admin@signsandlines.com today. Visit our comprehensive Yap!digital digital signage website today!
 
We’re ready to start talking! Speak up now about your next project or idea.
 
T + 61 8 9274 5151
E: admin@signsandlines.com
 
Signs & Lines, 5 Meliador Way, Midvale, WA 6056
 

Having explored the fundamental questions of What is a Touchscreen (Part I), and the History of Touchscreens (Part II), now we gaze into the future to see how Touchscreens will be part of our lives in the near future.

Capacitive Touchscreens are the Future
A capacitive touch screen is a control display that uses a conductive touch of a human finger (or a specialized device in a post COVID-19 world) for input. This new technology is becoming critical for the future of Touchscreens.

As the modern user now has an ‘expectation’ of smartphone-like experiences with every touchscreen panel they interact with – this change in capacitive touch technology has driven a positive change in public attitudes towards touchscreens.

A capacitive touchscreen panel must be touched with a finger or a special capacitive item, such as a pen or glove. As the panel’s coating is stored with electrical charges, the location of the ‘’touch’’ is signalled by the change in capacitance in that location of the screen.

When a capacitive panel is touched, a small amount of charge is drawn to the point of contact, which becomes a functional capacitor. The change in the electrostatic field to find the location of the touch – and thus drive the instructions to the media player for a response.

Projected capacitive touch technology is the most commonly implemented touch technology in the world, offering responsive touch performance to everyone who owns a smartphone or other touch-ready device. This touch technology offers clarity and sensitivity. It will continue to operate even when scratched.
 
What does this technology means for those considering touchscreens in the future? Our recommendation is that potential investors in sectors such as retail, finance technology, industry and even outdoor signage, must consider incorporating capacitive touch experiences into their buying brief.

Take your Sign Messaging to the Next Level
 
For the full range of digital interior and external signage for your venue or facility our team of professionals are just a phone call away. Talk to us today about how digital billboards and interactive wayfinding signage can add value and enhance your office, arena, casino, hotel, resort, restaurant or conference space.
 
The use of interactive digital signage is also great way to engage guests and staff in mining environments, with the all important transmission of real-time safety messaging now a priority in a post COVID-19 world.

and other users of a hospitality venue – modern technology will let them find information through self-exploration on touchscreens, video walls, digital kiosks or digital wayfinding displays.

Visit our site! We are the leading turnkey digital signage provider in WA and Australia - find out more here:  www.yapdigital.com.au
 
For more information or inspiration give us a call on + 61 9 9274 5151 or email admin@signsandlines.com today.
 
We’re ready to start talking! Speak up now about your next project or idea.
 
T + 61 8 9274 5151
E: admin@signsandlines.com
 
Signs & Lines, 5 Meliador Way, Midvale, WA 6056

SOURCE: #Digital Signage Today, Research And Markets

In any manufacturing industry, having the right tools of trade is vital.

​None so much in Signage. Signage is a skilled industry, requiring precision (and sometimes grunt!) to achieve the quality results that stand the test of time, environment and social impact.

In this second in our 'Tools of the Trade' series we take a look at some of the ways we are able to create a professional signage finish, time and time again.

​Other tools includes our welding equipment for mig and tig welding (see below). Our skilled signage specialists make the frames and structural elements to support a sign. Both internal and external signage needs to have a strong and robust framework. With the help of our detailed shop drawings our qualified fabricators ensure that the signs are fit for purpose.

​Take your Sign Message to the Next Level
 
For the full range of interior and external  signage for your venue or facility our team of professionals are just a phone call away. Talk to us today about how wayfinding signage can add value and enhance your venue, hotel, resort, restaurant or conference space.
 
Other Tools in our Armoury
 
Use of interactive digital signage is also great way to engage guests and other users ins signage. Modern  technology will allow customers to find information through self-exploration on touchscreens, video walls, digital kiosks or digital wayfinding displays. See more at www.yapdigital.com.au
 
For more information or inspiration give us a call on + 61 9 9274 5151 or email admin@signsandlines.com today.
 
We’re ready to start talking! Speak up now about your next project or idea.
 
T + 61 8 9274 5151
E: admin@signsandlines.com
 
Signs & Lines, 5 Meliador Way, Midvale, WA 6056

So many outstanding candidates for the Safety Champion accolade, it's been extremely hard to single out one person. Signage is a high risk trade - we use high risk equipment every hour of every day, and a constant focus on keeping alert to the risks and hazards is essential.
 
This month we've all been thinking about those around us who we consider to be a Safety Champion. Who is the person that adopts safety, embraces safety and really is passionate about safety in everything that they do? Whilst it‘s hard to single out individuals, we we’ve decided to recognise this person – this Safety Champion - formally and there will be a gift/prize awarded in recognition of their commitment to safety. 

Awards are imminent - watch this space!!

In other news for Safety Month, we've reissued a company wide re-sign of our 2.0 EHS [Environment Health & Safety] Policy.  Whilst to some this may be small fry, it is the constant, regular review of all things safety that attest to our great safety record. Having all staff sign up to this commitment to safety is part of our holistic approach to keeping us all safe - each day, every day.

Signs & Lines have a full sign fabrication workshop with qualified and highly experienced sign manufacturers on site. By combining manufacturing techniques, we become experts in making your sign frame, light box, custom shape, prototype or pylon.

With so many shapes and sizes on offer, the works of the master fabricator is never dull - rarely are two signs the same so the precision and design of well constructed, welded sign frames is critical.
Fabricated signage is ideal for the following sign types for either static or digital signage:

• Building Signs, Sky Signs & Pylons & Entry Statements
• Reception and Foyer Signage; 
• Commercial Signage; 
• School crests and emblems;

Company Logos;
Custom structures or frames;


​Our expertise includes the following:

Welding of Stainless Steel.
Aluminum Composite Panel fabrication.
Metal Folding.
Welding of Aluminum.
Acrylic fabrication including laser or dye cutting, gluing, shaping and folding. We are also able to directly print onto acrylic.
ACM Sheet fabrication.
LED Illuminated lightboxes in custom shapes.
Brass fabrication.
Laser Engraving.
Welding of structural steel.
Laser Cutting.

We also have a large CNC Router – our computer controlled machine that engraves or cuts metals, timbers and thick foam PVC up to 199mm deep.

To discuss your next fabrication project, please contact us on +61 8 9274 5151 or email admin@signsandlines.com today.

“A smile costs nothing, but creates much. It enriches those who receive, without impoverishing those who give. It happens in a flash and the memory of it sometimes lasts forever.” – Dale Carnegie.

We're not all happy all the time, granted, but research tells us that smiling at work will make a difference to your, and other people's day. Here are 10 good reasons to smile at work:-

1. Increases happiness and enjoyment at work.
2. You never know who’s watching!
3. Smiling is contagious. When you smile in most of the cases people smile back:)
4. You become more positive. 
5. It makes you more attractive.
6. Smiling makes you memorable. A study has shown that people who smile are 3 times more likely to be remembered.
7. Smiling relieves stress. Endorphins are released in your body, even when you force it.
8. People who smile are perceived as more successful and confident. Smiling will help you get promoted.
9. There is a proven correlation between smiling and an increase of productivity in teams.
10. Smiling changes your whole body language!

Rod [pictured below] seems to have got 1-10 nailed. Well done - love the energy & enthusiasm your smile brings!
​To join our happy team contact Josie on +61 8 9274 5151 or email admin@signsandlines.com.

To join our happy team contact Josie on +61 8 9274 5151 or email admin@signsandlines.com.

So let's explore why are Touchscreens the new trend In Marketing?
Ease
Touchscreen devices bring a certain ease to marketing that just doesn’t exist elsewhere. Touchscreen technology allows for a simple touch and swipe and the job is done. It is as easy as that. They make it easier to do business... and are engaging. Our lives now revolve around touching devices so these are just an extension of our hand held devices.
Speed
When it comes to marketing a product or service, it is important to always remember that every second counts. Every moment that is spent delaying is giving the client an opportunity to change his or her mind. In a recent survey conducted by Tech Sling, it showed that a touch screen has the ability to speed up business tasks by as much as 20%. If you are an entrepreneur, this is gold. Scrolling on a touchscreen is quick and easy.
Sophistication
Touchscreens are sophisticated and create a great first impression in business. They are technology focused which conveys to your customers that you embrace change and are ahead of the pack. Subliminally, the client already feels like they are in the right place, talking to the right people.

​To find out more about touchscreens, contact the team at Yap!digital today on +61 8 9274 5151 or email admin@yapdigital.com.au.

High quality signage must have an outstanding paint finish to really pack a punch. The spray booth is an integral part of our process, where we create signage from initial concept, right through to installation. 

Whilst the spray booth image below may look a bit raw, this is how the process takes shape in our workshops. The finished result will of course by a stunning sign with a gloss paint finish. Watch out for future blogs when we’ll show you how this one turns out once installed!
 
Spraypainting is a custom service – meaning we match precisely to your brand colours for a seamless result using 2 pac paint. Whilst many sign firms will outsource their spraypainting and fabrication work to external workshops, Signs & Lines have a large spray booth with drying oven to achieve flawless results. 

JCDecaux recently upgraded some of their existing digital and static sign assets with the addition of some new digital screens, totems and a digital lightbox at Perth Airport's Terminal 3 and Terminal 4.  
 
Our challenge was to achieve an extremely tight completion schedule with night works so as to not interrupt normal flight operations in the airside environment. All in all the Yap!digital team managed the design, manufacture and installation of 12 major new digital assets - for the full story refer to our Case Study below.

OSHE Turnkey Service – From Start to Finish
 
Our turnkey service ensured that all the critical elements of the project were handled by one team, to the highest professional standards.  Achieving the programme deadlines required a huge effort and did not go un-noticed. The Retail Business Development Manager of Perth Airport had this message for our team:
 
‘Thank you for the role you played in getting T4 done! Building partnerships and working collaboratively with others to meet shared objectives is a Perth Airport competency pillar, which this is a great example of.’
The project methodology included:

• Permits & SWMS.
• Preparation of OH&S documentation including site inductions.
• Engineering review.
• Removal and Installation methodologies.
• Traffic Plan.
• Bracket and fixing manufacturing.